by Jack Dyson | Jan 14, 2016 | Digital Buzzwords, Marketing, Social Media |
Just imagine if 10 years ago, when Twitter first launched, I told you that in the future social media would hold the key to your brands’ marketing success; that you would rely on it to communicate with your customers or that you’d spend 80% of your yearly budget on...
by Jack Dyson | Sep 8, 2015 | Digital Buzzwords |
MAKING DIGITAL MARKETING A LANGUAGE EVERYONE UNDERSTANDS Big data, in small terms, is mass quantities of data collected and streamlined to be used for market research. These ‘datasets’ are structured or unstructured depending on the source, accuracy and volume of...
by Jack Dyson | Aug 18, 2015 | Digital Buzzwords |
MAKING DIGITAL MARKETING A LANGUAGE EVERYONE UNDERSTANDS Search Engine Optimisation (SEO) is the ninja skill of structuring your website so that a search engine can easily determine the content of your website and help provide relevant search results. If you do a...
by Jack Dyson | Jul 29, 2015 | Digital Buzzwords, Marketing, News, Social Media |
MAKING DIGITAL MARKETING A LANGUAGE EVERYONE UNDERSTANDS Content Marketing is a term I’m sure you’ve all heard used here there and everywhere in recent times in the marketing industry. Surprisingly, most of the time its used wrongly. But what does it actually mean and...
